The new Threads App from Instagram is directly challenging Elon Musk’s Twitter. It is impressive how the Twitter competitor has secured 100 million + users within a week. This shows that Threads is the fastest-growing application ever. Threads has already surpassed ChatGPT's record for 100 million users in a week. Imagine the milestone this app will achieve in a month.
What Is Instagram Threads App?
Instagram Threads app is newly launched and focuses on text-based updates, very similar to Twitter. Users need to log in separately using the same Instagram account. Each post can contain a maximum of 500-character text and can also include images and videos. The main feed of Threads shows posts (which are called threads) from accounts that are followed along with the recommended accounts from Instagram. The recommended posts are based on Instagram’s algorithm. The app allows users to repost along with their comments and replies. Ensure a video does not exceed 5 minutes if you want to upload.
The verification process of Threads is free as of now. However, Instagram accounts with blue ticks need to complete the verification process when porting to Threads. Any moderation action taken by Meta on Threads Accounts will not reflect on the associated accounts of Instagram. Moreover, you can swiftly share Instagram posts on Threads. The app Threads also supports a link-sharing feature. This means Threads can share links with innumerable apps.
Threads vs. Twitter
Threads is undoubtedly different from Twitter. Currently, it does not support direct messaging features like Twitter. As per the reports, Instagram will add the same if new users ask. Other than the direct messaging feature, let us identify other noteworthy points in the Threads vs. Twitter discussion.
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Account Management
When users sign up in the Threads app, it will require the same credentials for Instagram. During the first time logging in, users are asked if they want to import the same Instagram account and follow the same followers.
In terms of Twitter, users can log in independently as it is not tied to another social media platform. Also, you can delete the account anytime without influencing other social media platforms. However, this cannot be said for the Threads app. You need to delete the Instagram account to leave the Threads platform once you have joined the app. Instead, Threads offers a deactivation option. Upon choosing this, the profile and posts on Thread will be hidden until reactivated. For now, this seems that Thread holds Instagram accounts as hostages.
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Availability
Twitter started its days as a website and later the platform also included adapting app-based versions for Android and iOS. This increased the flexibility for users as they can access their accounts from either website or app.
At this point, Threads is an app-only platform for now. You can download it from Apple and Google stores. This shows that the platform is exclusively designed for mobile only. Considering the website of Instagram, it’s hardly useful these days and it seems Threads will do the same.
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Costs
Threads app is completely free to download and there are no hidden charges behind the paywall. Also, the app is free from advertisements right now. Since Instagram displays more ads and a heavy shopping experience, it will affect the Threads app in the future as well.
This is where the Twitter competition becomes interesting. Certain payable features are accessible for the members who opt for Twitter Blue Subscription. The cost ranges from $8 to $84 per month. To know more, you can talk to social media management experts working for the UK, the US, and clients across the globe.
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Verification
The Instagram-verified accounts with blue ticks are automatically added to the Threads platform. So, no separate Threads app verification is needed.
Contrarily, Twitter has a complicated verification process. Twitter used to have a similar verification process as Instagram but it was all before Elon Musk took over. Users have to buy a Twitter Blue subscription badge for verification based on the new guidelines.
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Multimedia Posts
Both platforms allow posting images, videos and website links. Though, when it comes to GIFs, users need to save the format to the camera roll and then post on Threads. This means Threads allow posting more videos and images all at once. Now, Twitter has a limitation of four items for each tweet. Whereas, Threads allows 10 items for each post.
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Messaging
Now let’s talk about social media messaging. The messaging platform on Twitter allows users to communicate with other mutual users or as per the privacy settings. Users can send images, texts, GIFs and voice messages.
You can share posts via text options when using the Threads app. Currently, there isn’t any in-app option available. If you want to communicate with a Threads user, the best way is to get connected through Instagram’s messaging feature.
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Content Discovery
Twitter content discovery depends on users’ interests. Users can control what they want to see as the platform offers a “For You” option to provide suggested posts and posts from followed accounts. Also, in terms of search, users can look for specific phrases or words on Twitter. The posts displayed here are shown that are most relevant to the search and recently available.
Threads feed posts are based on a mixture of trending posts and those that are posted from the accounts you follow. The process is very similar to an Instagram feed that collects information from users’ Discovery page. As per the search feature on Threads, users can only search accounts. This makes the platform less demanding in terms of trending topics or news.
The New Instagram’s Communication App
The ultimate goal for Instagram is to have Threads work across different apps. To make it simpler, Instagram wants to make Threads work seamlessly with other apps abiding by the communication protocols Fediverse (Federated Universe). This is appealing to content creators and influencers because they do not have to begin from scratch.
Threads – Instagram’s communication app allows users to maintain a single-line approach. For example, if a creator has a huge fan following on Threads they can apparently take the entire follower’s base to other platforms that are developed with the same technology.
Is Threads A Twitter Killer?
Threads is just the newest app launched to topple Twitter. Though the way Threads is performing, it is likely to achieve success. Many users on Twitter have expressed their desire for having an alternative. This social media impulse grew further since Musk took over the platform. Frequent policy changes and technical flaws compelled some noteworthy users to head towards the exit.
Meta on the other hand has an added led of advantage in this respect. Metaverse is expected to entice 2 billion Internet users through this app. That’s currently the active user base of Twitter.
Safety Features of Threads
Threads offers an array of features that are same to Instagram. Users have complete control over the mentions and who can reply to a post. Moreover, there are word filters to prevent post and reply repetition for the same word in Threads. Users can even restrict, unfollow or block accounts directly from Threads. The platform is based on Instagram’s Community Guidelines. Meta is hoping to make Threads a place for productive and positive conversations.
Privacy on Threads
Although Threads is an app developed by Meta, that doesn’t sound much satisfactory in terms of privacy. There is nothing to worry about privacy right now but nobody knows the future. In some countries, Threads automatically set up a private profile for users under 18 or 16. These users need to approve other users who want to follow them. Regardless of duplicate privacy policies, Threads does not have direct messaging on the Instagram feature. A key privacy feature is included in Threads and that is blocking or reporting any user.
Wrapping Up
Threads is increasingly becoming the game changer for many Instagram users. The newly launched application is designed to get connected and communicate with your close friends in a far better way. Regardless of the debates surrounding these apps, they enable users to share emotions, experiences, and thoughts with their loved ones. Don't miss the chance to enhance your Instagram experience as exciting possibilities of Threads are in the queue. Take help from digital marketing virtual assistants to make your profile more attractive and professional.
For more details on Threads and other trending posts, stay tuned for more MyTasker blogs.
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