Creation of a VA – The Company’s Man-Making Approach

A company’s approach to transforming an employee into a Virtual Assistant is a careful process that deals with preparing one for a wide range of tasks. Each individual brings a different style of a virtual assistant with oneself, i.e., all employees who become virtual assistants have a different style of operating. Some might be more polite than others who might be more professional. The point here is: if a company is to create a Virtual Assistant, it must identify all these varied natures of the employees and mold it into a VA it can be proud of. This works best when there is a defined set of tasks a VA can be expected to do. Most people assume that a virtual assistant is supposed to and can to anything. That is not true. This article will help you understand what tasks would virtual assistants perform for you. If you are now clear with what kinds of tasks VAs do, you will know this for a fact: One cannot simply become a VA at the first day of the job. This is a testament to how intricate the process of creating a VA is, not to say the effort a company must take to make this happen. So, lets finally get into this: Creation of a Virtual Assistant: At the time of hiring, an employee possesses a certain set of skills which make him or her a valid candidate for VA training. To proceed further you need to understand one point clearly: Any job role can be divided into two major parts: The Skills, and The Being. It is the...

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SEO Tips for 2017: 35 Experts Share their insights on SEO

Today, you are going to see some of the greatest SEO tips for 2017. The best part of the article? These latest SEO tips are given by some of the established and renowned SEO experts in the industry. You probably know that SEO has been changed dramatically over the few years. Tactics like keyword stuffing, thin content, building spammy and irrelevant backlinks to achieve rankings in Google are long gone. So, you are probably wondering what SEO techniques are the most effective nowadays. Today, Google honors only those websites, who follow their guidelines and satisfy users. Well, if you’re not getting the traffic you want, and also want to take your SEO to the next level, then, these experts’ Search Engine Optimization tips will help you get where you want to be. Our SEO team has asked 35 SEO experts one simple question: Which 3 SEO tips do you recommend for 2017? They happily gave their answers. Do you want to know what they answered? Are you curious to know the best SEO tips and tricks for 2017? If so, Keep reading… Chris Makara Brian Lang Rohan Ayyar Marcus Miller Ashley Faulkes Josh Bachynski Nick LeRoy Jordan Kasteler Dave Schneider Felix Tarcomnicu Michael Karp Pratik Dholakiya Harris Schachter Travis Causey Annalee Peters Zac Johnson Marie Haynes Michael Cottam Kevin Cotch Venchito Tampon Fervil Tripoli Justin Herring Loz James Patrick Coombe Chris Dreyer Freddie Chatt Sean Malseed Evgeniy Garkaviy Aaron Agius Tor Refsland Jake Bohall Shari Thurow Gabriella Sannino Jason Quey Rintu Biswas Chris Makara (Digital Marketing Strategist) Chris Makara Twitter Tip #1: Have a mobile optimized (and compliant) site...

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How to Become a Successful Virtual Assistant: 9 Simple Steps to Follow [Infographic]

Everyone dreams of working with a successful organization and becoming a contributor to its success in the long run. But, the trick is to find a job role which helps you to connect with a global clientele and offer the services that all the individuals as well as business entrepreneurs need. Thinking that getting such a job is hard? Not at all! Choose a profitable as well as convenient career with virtual assistance! Among all other designations, virtual assistance has been slowly assuming considerable importance even though it is not bound within the office setting. So, who are Virtual Assistants? In simple words, a virtual assistant is a self-employed expert with specific skills who can serve multiple clients and work on different projects each day while operating from a remote location. Moreover, the job role is not conventional at all. A virtual assistant can execute all the tasks of any part-time or full-time personal or office assistant. They work as per the specifications provided by the client and offer a plethora of affordable services such as online market research, web development, content creation and documentation, data entry, call answering, social media marketing, email management and many more. You need to have the right combination of managerial and communication skills to stay at the top in this industry. Apprehensive that such a unique job profile might not just work for you? Don’t worry! Virtual assistance, as a career, holds great promise, if it is pursued with the right strategies because it enables you to become an independent worker with a preferred work schedule in some chosen setting. Want to know how...

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The Finer Intricacies of Content Tweaking

Tweaking is the final step in publishing successful content. You may have a great material at hand, full of all the business intricacies and your content may answer all questions, but tweaking is a bona-fide requirement before you publish. These minute modifications are tried, tested and important for generating lead for your content. Now, tweaking is a sensitive process as too much can take away any meaning from what you wish to convey to the audience. Remove too much and your article becomes bland and lifeless, add too much and it becomes crowded. A balance needs to be struck when modifying your article so that it contains everything to the point and no additional clutter. Here are what you should keep in mind while modifying: Specific business goals for your content is a necessity to understand which direction your content is taking. Lead increase and brand awareness are the usual drivers of content writing. With that in mind, you can cut and add to your content and make it publish worthy. Understand buyer mentality and what exactly do customers wish to see in a content to positively react to it. Customers are human beings like us and therefore the key to understanding them is put ourselves in their shoes. After that, molding the content to their expectation should be possible. Identify your ideal customer/target audience and modify your content accordingly. Every type of customer has a specific set of expectations and therefore to target those is very important. When your customer reads your content, edited specifically for him, he or she is likely to be impressed as opposed to...

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11 SEO Techniques and Strategies for 2017 (Infographic)

Internet is all about keeping up. With every upload to the internet, there is only one subliminal message echoing through the void expanse of websites: Keep up. Naturally, it is not expected of you to ‘keep up’ with everything the internet offers-it is not possible. However, if you are someone who contributes to the mass of knowledge that is the internet, then your aim should be to put your content out there, right in everyone’s faces and make them WANT to read it. Of course, if it was that easy, everyone would know everything and the search engines would become pointless. Today, only the smartest search engine optimizers and the best content writers reach the pedestal where they are the number one hit on the SERPs. We are here to help you get there. Are you looking for some of the best & latest SEO techniques, strategies and trends for 2017? Keep reading… Pay attention to our following tips to learn the advanced SEO strategies in 2017, and start working on it before this year ends: 1. Mobile is the future Something that almost everyone understands. It makes sense too. Do you think people in the future will walk around with desktops? No, because its ridiculous. The vast population of people who are on the move use mobile devices for all their internet purposes. Many even use it at home. A lot don’t even own laptops. Start working on a website that is mobile friendly or custom-made for it. Not doing so is guaranteeing yourself a setback. Our personal advice: Go responsive instead of making a special website for mobiles....

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103 Useful SEO Interview Questions & Answers: A Beginner’s Guide to SEO

SEO has been the ultimate buzzword in the digital media for quite a long time. From content marketing to attracting heavy traffic to any websites and ensuring the success of any social media campaign, SEO is the key to success! SEO has a world in itself; it contains a vocabulary and language of its own with a highly evolving history. The functionality of SEO is quite difficult to interpret, yet so unique! Yet, our search on the Google trends show how consistently SEO has been in demand among global corporations. It means you can have lucrative career in SEO if you know how to make it work! Interested to know more about SEO? Ask any corporation about it, and after a few hours, you will find yourself completely baffled! Ask any SEO expert about it, and they will try to educate you with its tough technicalities! That’s why I have shared some basic SEO interview questions and answers in a lucid manner which are sure to help you understand it better. I have enlisted here 103 useful SEO interview questions asked by top employers. So, you do not need to go around compiling information about SEO before your interview. Discover all you need to know with these SEO questions and answers and embark on a successful SEO journey! Keep digging! 1. What is SEO & why is it so important? Ans. In simple words, SEO or Search Engine Optimization denotes to any activity performed for the improvement of Search Engine rankings of websites, products, services or other content. It shows unpaid results which is also referred to as “free”,...

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Learning 6 Tips to Build an Online Rapport with Your Clients

In a world where business deals can go sour any minute, caution is exercised heavily by all those who work for a living. A massive population of workers are out on the gold hunt to satisfy personal needs. Very rare is it that an office contact becomes a good friend. In these days, being able to build a rapport with a colleague is equivalent to finding treasure. One is very cautious of one’s interactions in the professional world. Everyone is protective of their personal information. No shifty individuals digging for information further than what’s made public are welcome. This distrust spills over in business interactions where multiple parties are wary of each other’s intentions and seek to protect oneself from all possible harm. Maybe even you have held back information you felt others you work with needn’t know. While this is what is spoken of in the physical world, there is a lot more to be said about the dangers of interacting online; where anonymity is a veil that can be used against anyone. All information pulses through the internet, with people’s identities exposed like an open vein. So why would anyone want to build a rapport? Why take the risk? This is the first point you must grasp towards learning how to build an online rapport: Understanding that the person on the other end of your screen is someone just like you is the purest perspective you can have while trying to build an online rapport with your client. Do and say nothing that you wouldn’t want to be said to you. Behave like you’d want to be...

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